Nordstrom has its own in-house brands—shop Zella, BP., and more


Nordstrom has its own in-house brands—shop Zella, BP., and more— Recommendations are independently chosen by Reviewed’s editors. Purchases you make through our links may earn us a commission.

Nordstrom is well-known for housing popular brands and luxury brands alike, but the department store also hosts its own suite of over 20 in-house brands, which are also referred to as Nordstrom Made brands. You can find trendy collections, like BP. (which used to make up a large portion of Nordstrom's renamed Juniors department, and now resides within the Trend and Young Adult category), and many brands that offer elevated basics or casual-wear like Zella and Caslon.

Some of the in-house brands have items that rotate in and out seasonally or even more sporadically, so we haven't included those that have low stock right now, like Leith, The Rail, and 1901. The brands below are all offering new seasonal spring clothes, evergreen styles, and more. If you're looking for even more markdowns, you can also shop most of the in-house brands at Nordstrom Rack as well, including items that may be out of stock or no longer available from Nordstrom proper.

Nordstrom is currently running its Half-Yearly sale, too, so if you're on the hunt for markdowns on the in-house brands listed below, you'll be in luck.

1. Zella

An image of a pair of black drawstring workout shorts, alongside an image of a cropped high neck workout top over dark green workout leggings.
Credit: Nordstrom

Zella has great workout gear, high-rated leggings, and more.

Zella is perhaps the most well-known of Nordstrom's Nordstrom Made brands, with incredibly well-reviewed leggings and workout-wear. We tested and loved Zella's leggings, which had sturdy fabric that was great for working out or just lounging. If you want to shop Zella's selection of workout tops, bike shorts, and more, reviewers were impressed with the fit and cut of the Zella clothes they tried, as well as the high quality fabric.

Shop Zella at Nordstrom

2. BP.

An image of a single lilac holographic shoe with a chunky heel, next to a model in a pair of pale denim wide leg jeans.
Credit: Nordstrom

BP. is another one of Nordstrom's extremely popular Nordstrom Made brands.

BP. is one of the lower-priced brands in Nordstrom's roster, offering trendy basics and statement pieces for young adults. Most of the selection from BP. makes up the bulk of the Nordstrom Young Adult style section, so you'll often see a lot of on-trend colors and patterns in its rotating line of apparel, like this oversized cardigan or these wide-leg jeans. You can also find basic evergreen items, like tank tops, shoes, sweatshirts, and more.

Shop BP. at Nordstrom

3. Caslon

An image of a model wearing a white lacy shirt with three-quarter lengths sleeves, next to another model wearing wide leg, pale beige linen pants.
Credit: Caslon

Become Nancy Meyers movie-ready.

If you're coming to Nordstrom to achieve your best coastal grandmother look, you should take a peek at Caslon's selection. Caslon is, like a few of the other Nordstrom Made brands on this list, dedicated primarily to one aesthetic, in this case a more reserved, casual selection that puts soft fabrics and relaxed silhouettes at the forefront.

Shop Caslon at Nordstrom

4. Tucker + Tate

An image of a tie-dye kids' dress net to an image of a floral orange and white baby/toddler ruffled dress and short set.
Credit: Nordstrom

Tucker + Tate has tons of basics for kids at Nordstrom.

Tucker + Tate is one of the only in-house brands at Nordstrom that's exclusively dedicated to clothing for kids. You can find tons of great kids' styles, from baby clothes like this flutter sleeve dress for $35 to kids' clothes like this tie-dye dress for $32.

Shop Tucker + Tate at Nordstrom

5. Treasure & Bond

An image of a model wearing a white long sleeve shirt over a pair of skinny jeans next to an image of a model wearing a pair of black swing shorts with a high waist.
Credit: Treasure & Bond / Nordstrom

Swing into summer with Treasure & Bond.

Treasure & Bond is one of the largest of Nordstrom's in-house brands, with a sprawling selection of clothing, including a lot of basics made with sustainable fabrics. You can find just about everything apparel at Treasure & Bond, from kids' socks to maxi dresses, vacation-ready shorts, and more.

Shop Treasure & Bond at Nordstrom

6. Open Edit

An image of a black suit set with a slouchy blazer and tailored shorts next to an image of a button down white shirt over a pair of high-waist khakis.
Credit: Nordstrom

Open Edit has staple pieces, trendy statement items, and more.

Open Edit is home to work-appropriate, curated clothing, especially on-trend items like slouchy dress shirts and strappy sandals. You can find well-reviewed items, like the Sheena sandal for $48, which comes in five different colors, or a sleeveless, reversible maxi dress (also available in five colors) for $49.

Shop Open Edit at Nordstrom

7. Halogen

An image of a model in a longline gray cardigan next to an image of a model in a pair of wide leg, high-waisted pants.
Credit: Nordstrom

Halogen has a huge selection at low-for-Nordstrom prices.

Halogen is home to women's clothing and accessories, including work staples like neutral cardigans, wide leg pants and jumpsuits, and more. The color palette is a bit more muted than some of the brands in the Nordstrom Made roster, but if you're in the market for work clothes at solid prices, it's a good place to start.

Shop Halogen at Nordstrom

8. Nordstrom Men's Shop

An image of a purple tie with a faint geometric pattern in black, next to a model wearing a gray cardigan over a white t-shirt.
Credit: Nordstrom Men

Nordstrom has its own, smaller-scale men's shop.

Right now the Nordstrom Men's shop is a little sparse, compared to some of the other brands on this list, but if you want to secure a new tie for your father figure ahead of Father's Day, you can find a pretty good selection at Nordstrom Men's Shop.

Shop Nordstrom Men's Shop at Nordstrom

9. Chelsea28

An image of a plus-size model in a purple tiered maxi dress, alongside a model in a black tailored jumpsuit with puffed sleeves.
Credit: Nordstrom

Get wedding season ready with Chelsea28.

Chelsea28 is a brand almost entirely dedicated to looks you might wear for a wedding. The current collection features floral maxi dresses, structured jumpsuits, and more. The Chelsea28 prices are slightly higher than price points for most of the Nordstrom Made brands, but they're still low compared to other brands in Nordstrom's wheelhouse.

Shop Chelsea28 at Nordstrom

10. Nordstrom

An image of a model wearing a black scarf in a gauzy fabric, next to an image of a brown felt hat with a floppy brim and a leather thong wrapped around the center.
Credit: Nordstrom

Nordstrom's own brand has a ton of accessory options.

Nordstrom has its own named brand, which is home to upward of 1,000 different products, from menswear to kids' toys and beyond. It's perhaps the broadest of the in-house brands, with an emphasis on contemporary clothing for almost any closet, as well as home goods like towels, accessories like jewelry and headbands, and more.

Shop Nordstrom at Nordstrom

Shop in-house brands like BP., Caslon, and more at Nordstrom

The product experts at Reviewed have all your shopping needs covered. Follow Reviewed on Facebook, Twitter, Instagram, TikTok, or Flipboard for the latest deals, product reviews, and more.

Prices were accurate at the time this article was published but may change over time.

Older Post Newer Post